Kim Minyoung
kimmy@alphabiz.co.kr | 2024-06-18 03:41:53
[Alpha Biz= Reporter Kim Minyoung] On the 17th, Ralph Lauren announced that it has been selected as the official outfitter for the U.S. Olympic and Paralympic teams for the 2024 Paris Olympics. Ralph Lauren will design the parade uniforms worn by all U.S. team members during the opening and closing ceremonies.
This marks Ralph Lauren's ninth time designing official uniforms for the U.S. Olympic team, starting from the 2008 Beijing Olympics and continuing through the 2010 Vancouver, 2012 London, 2014 Sochi, 2016 Rio, 2018 PyeongChang, 2020 Tokyo, and 2022 Beijing Olympics. Now, for the 2024 Paris Olympics, Ralph Lauren continues its partnership with the U.S. team.
Ralph Lauren will design not only the parade uniforms for the opening and closing ceremonies but also the Villagewear and accessories that athletes will wear comfortably in the Olympic Village.
This sponsorship underscores Ralph Lauren's longstanding commitment to outfitting and supporting the U.S. Olympic team across multiple Olympic Games, showcasing its role in enhancing the team's image on the global stage.
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